Touch ‘n Go eWallet announced its collaboration with leading eCommerce platform Lazada Malaysia, where its ever-expanding merchant acceptance base of over 5 million users can now use their eWallet as a payment method on Lazada Malaysia.
By selecting the new eWallet payment option during checkout on their Lazada shopping cart, Touch ‘n Go eWallet users can now enjoy a faster, seamless and more rewarding shopping experience on the Lazada app.
With over 100,000 physical retail points, this endeavour to include an eCommerce brand is in line with the company’s mission for the Touch ‘n Go eWallet to be made available across all lifestyle touchpoints in the everyday lives of Malaysians, including online platforms.
Ignatius Ong, CEO of TNG Digital Sdn Bhd at the launch said, “Beyond offline retail points, we are excited to present Lazada Malaysia as our first local online retail partner. In Malaysia, the online marketplace is home to 16.5 million online shoppers. That’s the size of half our population and a huge target market. We know Malaysians love online shopping because it’s easy, fast, convenient and mobile. With this collaboration with Lazada, we are offering online shoppers a payment method that is seamless and secure.”
“We are encouraged by the growing number of our shoppers opting for digital payment methods and driving the shift towards a cashless society. We are pleased to have Touch ‘n Go eWallet onboard the Lazada platform to better serve the needs of the ever-evolving consumer as we prepare for the year-end sales season, beginning with 11.11. As a lifestyle destination for all Malaysians, Lazada is constantly innovating and adopting solutions for a sustainable, future-proofed digital economy,” said CEO of Lazada Malaysia, Leo Chow.
The launch event aimed to showcase the hassle-free shopping experience with the Touch ‘n Go eWallet through an immersive bricks-to-clicks pop-up store. The physical shopping structure was made possible with the support of other notable brands namely L’Oreal Paris, Maybelline, Garnier, NYX Professional Makeup, Nestle and Unilever who presented their products for purchase.
As part of Touch ‘n Go eWallet’s commitment in providing its users with a rewarding experience, users can Eat, Play and Love life to the fullest with amazing promotions and cashbacks just in time for Lazada’s popular 11.11 and 12.12 annual shopping festivals.
Users of the eWallet can expect more offerings on the platform, beyond retail purchases like movies and flight tickets, shopping, mobile reloads, entertainment and F&B deals. For more information on the exclusive Touch ‘n Go eWallet promotions on Lazada, visit https://www.tngdigital.com.my/promotions or log on to www.facebook.com/touchngoewallet/. The Touch ‘n Go eWallet is available for download on the Apple App Store and Google Play Store respectively.